About

I am a Senior Art Director with extensive experience driving projects from concept to production. Lead creative teams in producing exceptional results that meet clients' goals and surpass expectations. Bring creative aspects and innovative techniques to brand building. Collaborate with fellow leadership to boost response and maximize brand growth.

• Conceptualized and launched the TV advertising/social media marketing strategy for Luster Products’ “Trending” campaign, resulting in Silver and Bronze 2014 Telly Awards.

• Designed and implemented creative elements of a direct mail initiative for Comcast and partnered with Burrell Communications’ brand team to develop concepts for McDonald’s 2015 brand campaign.

• Integral in the broad impact of Toyota’s recycling green initiative by collaborating with multiple team members to develop and integrate the automotive company’s marketing campaign that elevated visibility of their messaging across the urban market.

AWARDS

2014 TELLY AWARD SILVER and BRONZE
Luster's Pink Smooth Touch Trending Spot won Top Prize in the Local Market and 2nd in the Region for Limegreen

2007 TELLY AWARD BRONZE
Bronze Winner in the category of Non-Broadcast Production - Production Co./Ad Agency Demo Reel for E. Morris Communications

2007 EFFIE AWARD BRONZE
Bronze Winner in the "Powered by Tyson" Campaign for Tyson Foods

2005 TELLY AWARD FINALIST
Finalist "Backyard Supermom" TV ad for Tyson Foods

2004 LATINO MARKETING AWARD
Corporate Branding print ad for American Family Insurance in celebration of Hispanic Heritage Month

1999 GM ALPHA AWARDS
Best Diversity Advertising for Oldsmobile Intrigue & Oldsmobile Bravada

1999 AAAA O'TOOLE AWARD
Finalist "Unexpected" print ad for the Oldsmobile Intrigue